We can provide:
- Our unique assessment frameworks that examine your market position and potential to stand out, your internal price decision-making practices, your marketing and sales practices, or all of these. We adjust which aspects of our frameworks we use in order to suit your industry and pricing environment.
- Help in identifying untested assumptions and beliefs
- Report generation and analysis capabilities, providing visibility to what’s going on with transactional pricing and near-price terms of sale
- Recommendations for structuring a growth and profit improvement initiative and next steps
Even companies that can assign dedicated personnel to an initiative find that an outside resource can help the organization to begin sooner. In addition to the benefits of using Marketwerks’ frameworks and experienced team, it can take months to free up a high-potential internal candidate from his or her current duties in order to lead an initiative, or to recruit staff from the outside. In pricing, for example, the opportunity cost of a few months’ delay in beginning an initiative can be half a percent of revenue. In a $200 million business unit, that’s a quarter-million in opportunity cost.